ACDM app for iPhone and iPad

What is Accenture CAS Digital Merchandising Service?

Accenture CAS Digital Merchandising Service allows your sales force to snap and share images from the shop floor in an
instant, enabling your Brand and Account Managers to evaluate a 360-degree view of the category dynamics.

1. Your team or a third party takes images of the in-store environment and can
also fill out a simple survey using our specifically designed mobile application.

2. Our software scans the image and uses an advanced proprietary imagerecognition algorithm to extract
and analyze relevant data about the products and the in-store situation,
in a consistent, accurate, efficient and objective way.

3. You receive a dashboard featuring quantitative and qualitative KPIs
(including on-shelf availability, facings count, share of shelf, out-of-stock,
category assortment and compliance) and competitor insights, enabling you
to take rapid, effective action.

Accenture CAS Digital Merchandising Service is fully scalable, requires minimal training and can be installed onto most
mobile devices.

What makes Accenture CAS Digital Merchandising Service different?

Gain a strategic overviewAchieve a detailed and comprehensive picture of the situation in store including a
shoppers’ eye view of your brands and how they stack up against your competitors.
Reduce out-of-stocks Actively monitor product availability to ensure you are not missing sales opportunities and have the right Stock Keeping Units (SKUs) on the shelves.

Improve product presence and placement Evaluate your brand’s profile in store and drive your revenue, whether you are
focusing on established products or new introductions.
Strengthen retailer relationships

By sharing the store and SKU-level granular data with the retailer, you can give them valuable insights, improving collaboration
and, ultimately, boosting sales for both parties.

Boost efficiency Improve performance throughout the process. With our easy-to-use mobile application you save time on data
collection at the point of sale. With clear reporting you also benefit through faster